Curly hair can be a blessing and a curse to the folks who have it. Embracing your curl formation has never been easier than it is right now. The number one complaint of those who don't wear their curly hair is "frizz". My response? That's probably because you need the right products and education on how to style that gorgeous hair! Let me introduce you to Curl Manifesto. Curls need more moisture and the right kind of hydration right from the shampooing stage. Start with the right care, follow with the perfect combination of nourishment and hold factor, and keep those hands out of it! That's right . . .leave your hair alone. There shall be no brushing or touching those lustrous locks once you a apply that styling product . . . unless it's with Elixir or Refreshing Spray. Enjoy those curls!